Meta Description Generator
A meta description is a snippet of approximately 155 characters, a tag in HTML, that summarizes a page’s content. Search engines show the meta description in search results mostly when the searched-for phrase is within the description, so optimizing the meta description is crucial for on-page SEO.
Here’s what makes a good meta description:
- Length
It should be between 50-160 characters. Google typically truncates snippets over 160 characters. - Relevance
Each page on your website should have a unique meta description that accurately describes the content on that page. Google may choose to use a relevant section of your page’s visible text if it does a good job of matching up with a user’s query. - Keyword-rich
It should include the keywords that you’re targeting, but not be stuffed with them. One mention is often enough. - Persuasiveness
Good meta descriptions are captivating and persuasive, encouraging users to click through to your site. - Non-repetitive
Avoid using the same meta description across multiple pages, as this can lead to your pages competing with each other in search engine rankings. - Call to Action
It is beneficial to include a Call to Action (CTA) in your meta description such as “Learn more”, “Read more”, “Try for free”. It can motivate the user to click on your webpage from the search results.
Remember, while creating a meta description is important, the actual content on the page is even more important. No amount of great meta descriptions can make up for poor content.